MOJO Honored as Best of Internet for Bringing the Magic Back to Youth Sports
| 4 min read
New York — Tuesday, May 18, 2021 – MOJO, the breakthrough youth sports mobile app, was named Best Sports App on the Internet in the 25th Annual Webby Awards today. Across all categories in this year’s Webby competition, there were 13,500 different entries from 50 U.S. states and 70+ countries, one of the largest competitive fields in Webby Award history, organizers said.
The Webby Awards have been hailed as the “Internet’s highest honor” by The New York Times. Webby Award Winners are selected by judges from The International Academy of Digital Arts and Sciences (IADAS), a global organization of industry experts and technology innovators.
As U.S. families began to emerge from the pandemic in eager anticipation of the return to play, Los Angeles-based tech startup MOJO launched a mobile app designed to bring the magic back to youth sports. Led by Ben Sherwood (former co-chair of the Disney Media Networks, president of the Disney ABC Television Group and president of ABC News) and Reed Shaffner, one of the tech world’s top product leaders, MOJO guides parent-coaches through each season with tools and technology to make coaching easier and less intimidating. A number of prominent athletes joined MOJO as early investors and supporters, including Seattle Seahawks star Russell Wilson and USWNT legends Julie Foudy and Brandi Chastain (all parents of young athletes).
“For a startup less than 100 days old, MOJO took The Webby Awards by surprise,” said Claire Graves, President of The Webby Awards. “MOJO’s vision, innovation and creativity set the standard for what is best on the Internet in 2021.”
“It’s about fun, not winning,” said Shaffner, in his 5-word acceptance speech. Filmed in front of a backdrop of youth sports trophies, it was a tongue-in-cheek nod to the MOJO mission – to make youth sports fun again. Said Shaffner, “Winning the Webby Award for Best Sports App is such an honor, not just as recognition for our world-class team, but because it’s a win for the little guy and girl in this space: youth sports.”
With the MOJO app, a coach can run a practice from the palm of his or her hand. The MOJO app builds personalized practices, customized to the age, skill level and the preferences of each team — based on a curriculum developed in conjunction with the country’s top coaches and experts in the fields of youth sports and child psychology, with videos produced by the Emmy award-winning team at Mandalay Sports Media (ESPN’s “The Last Dance”). The one-touch technology continuously learns about a coach and team to deliver age-appropriate and engaging activities, games and challenges kids enjoy. In a recent survey, 82 percent of MOJO customers say the app makes practice easier, less stressful, and more fun.
MOJO is available for download on iOS and Android. Basic access is free for parent-coaches with a premium tier, MOJO+, available for an annual fee of $19.99.
Launched in February 2021, MOJO is a robust digital platform that empowers parents who coach youth sports to bring world-class training to the largest pool of players in the world — kids aged 13 and under. MOJO believes that youth sports has the power to transform lives, not just for the kids on the field but the coaches and parents on the sidelines. MOJO is committed to equity, inclusion and helping level the playing field for kids everywhere. For more information, visit www.mojo.sport. MOJO can also be found on Facebook, Twitter, and Instagram.
About The Webby Awards
Hailed as the “Internet’s highest honor” by The New York Times, The Webby Awards is the leading international awards organization honoring excellence on the Internet, including Websites and Mobile Sites, Video, Advertising, Media & PR, Apps and Software, Social, Podcasts, Games, and Virtual & Remotes. Established in 1996, this year’s Webby Awards received nearly 13,500 entries from all 50 states and 70 countries worldwide. The Webby Awards are presented by the International Academy of Digital Arts and Sciences (IADAS). Sponsors and Partners of The Webby Awards include: WP Engine, Marketerhire, Slack, YouGov, BASIC, KPMG, Wall Street Journal, AIGA, Podcast Movement, Fast Company, and Social Media Week.